BBAU: Fully Digital and Integrated Platform for New Season
“In 2014, BIG BROTHER will also have a fully digital and integrated platform, which allows viewers more engagement and interaction than ever before.” The Nine Network has announced.
BIG BROTHER said: “Australia, this year it is power to the people. Your first chance to control what happens in my House starts before night one. You decide more than just who stays and who goes.”
This decision has sparked spectulation from fans that the Australian series will be following the same path as the UK edition, which saw viewers making decisions via The Big Brother app.
BIG BROTHER 2014 PREMIERES 8:30pm MONDAY, SEPTEMBER 8, ON CHANNEL NINE