Celebrity Big Brother is well on its way to becoming the most watch since Channel 5 took over!
Celebrity Big Brother’s latest instalment at 9PM last night thrilled 2.31m viewers (10.0%) This is a small decline on the previous highlights show, however outperforms the previous winter edition of the show once more, which gained 2.07m viewers. (9.3%)
The show was up against strong competition last night, but did well in it’s slot, out performing Channel 4’s 8 Out Of 10 Cats Does Countdown narrowly, with 2.21m (9.6%) as well as BBC Two’s The Big Allotment Challenge. It was however beaten by BBC One’s The Three Musketeers with 3.64m (15.8%) and ITV’s Benidorm with 4.83m (20.9%)
Celebrity Big Brother’s live nominations face off was seen by 1.78 Million (8.8%) and Celebrity Big Brother’s Bit on the Side followed the live special with 838k (5.7%)
This year’s Celebrity Big Brother is set to be the most watched since Channel 5 were granted rights to broadcast the show, with more coverage than ever, with a maximum of 11 showings across Viacom’s family of channels. What do you think? Have your say in our comments below!